About – VanWit Marketing
VanWit Marketing

What we strive for

Our goal is to present your business in the most impactful way to the people who will value what you do the most.


Who's behind VanWit Marketing

Joanna Mosca

I founded VanWit Marketing after accumulating nearly two decades of experience working for companies of all sizes, ranging from Fortune 500 corporations to start-ups. Throughout my career, I have developed, implemented, and honed marketing strategies while progressing into leadership roles within the publishing, events, and technology sectors.

As a mother of two young girls named Vanessa and Whitney (VanWit), I have discovered that motherhood has unexpectedly enhanced my leadership skills and bolstered my confidence as a marketer and strategist. In 2020, amidst the challenges of that year, including welcoming my second daughter, I took the leap to establish VWM.

The current business landscape demands resilience and innovation for survival and growth, especially in the realm of marketing. I am prepared to meet this challenge head-on and assist my clients in seizing opportunities, outperforming their competitors, and expanding their enterprises.

Leading VWM over the last few years, I have had the privilege of collaborating with a diverse range of exciting brands, both large and small. This includes partnerships with a subscription box service, management consulting firm, recruiting service, B2B platform, and various others. Supported by a small but dedicated team of experts, we have successfully revamped branding, developed new marketing websites, implemented lead generation strategies, executed effective social media campaigns, and optimized and automated marketing initiatives, leading to significant business growth.

If you are seeking professional guidance or advice on any aspect of marketing strategy, feel free to reach out to me at joanna@vanwitmarketing.com. I welcome the opportunity to connect and explore potential collaborations.

Who we help

We specialize in marketing strategies within the subscriptions, publishing, events, consumer technology and fintech industries. We also have a special interest in local businesses and reserve a place in our mission to help ma & pa shops compete with the big guys.

Why VanWit Marketing

We take all the marketing tasks off your plate so that you can spend all of your time doing what you do best, whether it be publishing awesome content, producing engaging events, developing the most innovative payment technology, or perfecting the ultimate brunch menu at your local gastropub restaurant.

Not every business has the need or the means for an in-house marketing department. We offer specialized expertise without the necessity to maintain an in-house marketing team.


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Get in touch to find out more about how we can help your business grow.
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